More companies are utilizing influencer marketing strategies than ever. They use this strategy to help them boost brand exposure, reach more potential customers and draw in more sales. The marketing technique has two sides, though – the brand and, of course, the influencer. ...

It’s 2017…If your business doesn’t have a social media presence; you are not only missing out on building an active engaged audience but also missing out on a lot of potential customers. Of course, whilst it’s brilliant for brands to utilise social media for their marketing, ...

Promoting a business online has become more popular than ever before. In fact, companies are spending much more on their online marketing strategies now than they do on offline promotional strategies. The problem is, not every business are able to experience a lot of growth ...