Marketing your company online has become an essential part of running a successful business in this day and age. Without utilizing the internet at your disposal, you may be losing thousands of potential customers and, of course, thousands of dollars in additional sales and profit...
Continue Reading »
Author: Mak
Digital Marketer and BloggerAll Post: 21
At the beginning of this month, the Australian Association of National Advertisers (AANA) has amended the Advertiser Code of Ethics which requires that social media influencers disclose if their content is sponsored or not. This means that if you are living in Australia, from now...
Continue Reading »
According to Amaury Tréguer, Head of Social & Content at Hausmann Group, the recent rise in micro influencer marketing has led to a lack of credibility, transparency, and measurability. However, this only applies to big influencers while the situation is quite different with mic...
Continue Reading »
Last year, social media marketing has experienced a boom thanks to the growing popularity of social media platforms such as Instagram, Snapchat, and Facebook. Businesses are taking advantage of this growing trend and are looking for new ways to capitalize on it. But as is usually...
Continue Reading »