Click-through rate (CTR) is one of the key metrics that can show you how efficient your content marketing strategy is. Be it a Facebook ad, an email newsletter or your website snippet on Google search, if people don’t click on it, all your efforts will be in vain.
And, if y...
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Author: Olga Mykhoparkina
Digital Marketer and BloggerOlga Mykhoparkina is a Chief Marketing Officer at Chanty a simple AI-powered business messenger and a single notification center. This powerful and free Slack alternative is aimed to increase team productivity and improve communication at work. Having a 9-year experience in digital marketing field, Olga is responsible for Chanty’s online presence strategy, managing an amazing team of marketing experts and getting things done to change the way teams communicate and collaborate. Follow Olga on Twitter or feel free to connect on LinkedIn.