Influencer marketing has been a huge hit the past couple of years. But like all other marketing channels, influencer marketing is constantly evolving. In 2017, you’re going to see a lot more focus on micro-influencers, according to predictions by Tap Influence. This shift in ...

One of the best ways to improve your own digital marketing strategy is by keeping an eye on what your competitors are up to. You’ve probably heard that comparison is bad. This is something that many people grow up hearing. You don’t want to compare yourself to ...

Is SEO worth it you may wonder often? After all, you’ve used all the techniques you have read about, and you still can’t come up in search on page one of Google. Your small business or blog is not generating a lot of traffic today. What is one to do? Certainly, SEO has ...